How Marketing Can Drive Sales Success with AI

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This week on The Funnel Lab: Join Tracy Earles of NetApp and Eric Westerkamp of CaliberMind as they explore how marketing teams can transform complex buyer journey data into actionable sales intelligence. If you're struggling to bridge the gap between rich marketing insights and sales adoption, this session is for you. We'll examine how AI and large language models are revolutionizing the way marketing teams deliver buyer intelligence to sales, making it more digestible and actionable while driving measurable improvements in sales efficiency.